Anna Nojek

CD PROJEKT RED Senior UX/UI Designer

Anna believes in destiny, a central theme of The Witcher book series. A few years ago, a series of signs pointed her toward a studio that had transformed the beloved saga from page to screen, crafting immersive games. She took the leap — and today, she’s a Senior UX/UI Designer at CD PROJEKT RED.

There, she designs internal tools that support the studio’s game developers, believing that happy developers make for happy players. With a background in global UX design, she’s led product strategies, championed UX maturity, and built user-centered practices across diverse teams.

As a mentor, lecturer, and speaker, Anna shares her passion for human-focused design, helping others grow their careers and foster more empathetic, collaborative workplaces.

Sessions by Anna Nojek

Unlocking Hidden Value: UX Behind the Final Product, the CDPR Way

TBA
Language: English

In game development, user experience is often synonymous with player experience — but the journey to creating that experience is just as crucial. Before a game ever reaches players, designers, developers, and artists work with internal tools and workflows that directly shape the final product.

This talk shines a light on the often-overlooked importance of internal UX in game creation, sharing insights from the development processes at CD PROJEKT RED. Through real examples of custom tools like Asset Hive, Anna illustrates how improving internal workflows can save time, boost collaboration, and unlock creativity across teams.

Tool designers, producers, technical & tool developers, game developers, UX practitioners, and anyone interested in improving team workflows, tool design, or the internal processes behind great games. Especially relevant for those working in mid-to-large studios or cross-disciplinary teams.

Learn practical strategies to improve the UX of your internal tools and workflows. Discover how to spot common pitfalls, move beyond simply unblocking users, and create conditions where teams can truly thrive — saving time, supporting creativity, and delivering stronger final products.